Thursday, April 14, 2016

How to Start a Subscription Box Business with Cratejoy

Subscription Boxes are hot right now!  There are so many cool boxes like Birchbox, Barkbox, A Beautiful Mess’ Happy Mail or Dollar Shave Club. It’s so fun to get mail every month. The surprise of Subscription Box unveilings is exciting! And with many boxes you can get goods for significantly less than normal price.

Pop-Shop-American-Earring-of-the-Month-Club-1 Jewelry Subscription Boxes
It’s also the perfect way to try new things. Like tea? Get a Tea subscription and try puerh teas, white teas, and holy basil teas. Like beauty products? Well you have all the choices in the world. There’s so many more than Birchbox or Ipsy. There are dozens to choose from that cater to men, all natural chem free consumers, and boxes that specialize in African-American hair care products. It’s amazing.
We were inspired to start our first subscription box, The Earring of the Month Club, because we love the magic of subscription boxes so much. And as a business, the subscription box model is really interesting. If we always surprise and delight our shoppers, we have the potential to have a customer for life!
Pop-Shop-American-Earring-of-the-Month-Club-4 Jewelry Subscription Boxes Cratejoy

We’ve had such a great experience and want the encourage all the handmade makers we work with to consider how they could make their creations into a subscription box. Do you make prints? How about a Pretty Print Box full of cool cards, small prints and special items just for fun? Do you make candles? How about a Candle Collectors Crate with new scents and cool vessels in each order. So cool! The possibilities are endless and they can change and grow over time.
If you are ready to get started with a subscription box now, check out Cratejoy which is like the Etsy of Subscription Boxes. Cratejoy is a platform where you can set up a website for your subscription box with a super easy drag and drop software. It’s simple to use and makes really beautiful and professional designs. You do not have to be an expert web designer or have experience with coding to set up a Cratejoy.
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Wednesday, January 6, 2016

Free Event Tuesday Jan. 12th 2016 - SEO for Etsy Sellers

****** A free event exclusively for Etsy sellers ******

Tuesday Jan. 12th 7-8:30 pm
at The Art Space at TX/RX Labs Hackerspace
205 Roberts St. Houston 77003

Link to Google Maps!

Let’s meet & discuss how to grow your Etsy shop in 2016. We’ll talk about:
- 6 SEO pointers that get you sales
- the step-by-step process of buying from buyer’s perspective
- how to implement 1 & 2 together to increase relevant organic traffic (hands-on workshop) 

Natwar the founder of is coming to Houston as part of his Etsy Seller Meetup Road Trip (across 14 cities in US, ~4500 miles).

At this (free) event, he will be meeting a lot of Etsy sellers to discussing how you can grow your shop in 2016.

With all the recent changes in search algorithms, there are a handful of SEO pointers that are super-relevant to your shop. We will talk about 6 of those that can increase organic traffic to your shop.
For example, long tail keywords are still super-important, and we will discuss how to find the most relevant long tail keywords for your listings.

We will dig deep into the step-by-step process of buying and then connect each step to an action to optimize your shop.

Think of this event as a launchpad to optimize your shop for maximum sales.

About Natwar:
Founder of, a social media marketing tool for Etsy sellers.

Cities visiting:
Washington DC
Huntington WV
Atlanta GA
New Orleans LA
Houston TX
Austin TX
Dallas TX
Albuquerque NM
Las Vegas NV
Los Angeles CA
San Francisco CA
Sacramento CA
Portland OR
Seattle WA

The Etsy Team and hope to see you in one of these meetups :)

Wednesday, October 21, 2015

Join Etsy Houston at the Annual Holiday Bash December 11th

Join Etsy Houston at our new annual holiday bash!

December 11th 7pm - 9pm at
TX/RX Labs Hackerspace
in the Art Building
203 Roberts Houston, 77003

Bring your handmade goods to trade & swap with other makers for other handmade goods. It the friendliest way to finish your holiday shopping without spending a dime.

Each maker determines the value of their items. Makers can say yes or no to deals that are presented to them! You can also bring giveaway and goodie items that you want to give away for free!

Bring a drink, dish, or just bring yourself and mix and mingle with other makers, hear about their handmade goods and how they're created. You can also tour TX/RX Labs Hackerspace - which is full of cool equipment to help you realize your creative destiny.

You do not have to bring handmade goods to swap if you just want to come, mix, and mingle!

Got questions? Please reach out to our Sponsor/Host Pop Shop AmericaOr RSVP on Facebook Here.

Monday, October 5, 2015

#crafttalk Twitter Chat continues December 8th

#crafttalk Twitter Chats for Creative Businesses

Topic: Plan Your 2016 

December 8th 8:00 -9:00 pm CST ( that’s 6 pm PST and 9 pm EST)
Join Pop Shop America on twitter for ongoing conversations and Make your Handmade Business Sparkle! They are focusing on a new topic each chat with a casual and friendly dialogue. In the next #crafttalk December 8th, discuss how to plan your year 2016. Pop Shop America will offer tips and tricks and answer questions along the way. #crafttalk will be a bi-monthly twitter chat every second Tuesday of the Month. It is hosted by Pop Shop America and features different Craft Fair Organizers, Bloggers, and Handmade Professionals from across the globe. Want to suggest a topic for a twitter chat? Email them at
Follow Pop Shop on Twitter here or check out the last #crafttalk Twitter chat but putting #crafttalk in your twitter search.

Tuesday, September 22, 2015

#crafttalk Twitter Chat Begins Thursday Sept. 24th

#crafttalk Twitter Chats for Handmade Businesses

Topic: Make the Most of the Holiday Season

September 24th 8:00 -9:30 pm CST ( that’s 6 pm PST and 9 pm EST)

Join Pop Shop America on twitter for ongoing conversations and Make your Handmade Business Sparkle! We’ll focus on a new topic each chat with a casual and friendly dialogue. In our first #crafttalk Sept. 24th, we’ll discuss how to Maximize Your Sales and Minimize Stress through the Holidays. We’ll offer tips and tricks and answer questions along the way. #crafttalk will be a quarterly twitter chat hosted by Craft Fair Organizers, Bloggers, and Handmade Professionals. It will include Brit Charek from Craftymart, OH, Grace Dobush from Crafty Supermarket, OH, & Brittany Bly from Pop Shop America. Want to suggest a topic for a twitter chat? Email us at

Follow us on Twitter here.